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A different approach
to Loyalty

Today loyalty means real-time customized relationships and data monetization. We have developed an innovative algorithm that measures the business value of customers. We call it Customer Value Index (CVI). It varies from consumer to consumer and changes over time.

WEKIT CVI

It allows for the analysis of user information and gives back behavioral and dynamic clusters to improve performance through targeted communications.

WEKIT ENGAGEMENT

It allows for the collection of information from different tools: contests, surveys, coupons, events, and it integrates the brand touchpoints.

 

WEKIT LOYALTY

It allows for the creation of smart loyalty paths from engagement to the establishment of a valuable relationship based on real time behavioral analysis.

WEKIT SOCIAL

It allows for the integration of the Brand’s social media platform(s) to simplify user login. It also supports the real-time analysis of users’ preferences.

WEKIT RELATIONSHIP

It allows for the development of marketing automation strategies by directly sending users
1 to 1 communications based on data emerging from the online KPI dashboard

 

WEKIT REWARDING

It allows the creation of a unique environment where users can collect points/coins to be used to freely reward themselves.

«We Keep In Touch» is our Customer Data Platform that generates the CVI. Through business intelligence and machine learning we transform your big data into smart data, thus allowing you to monetize and improve your ROI, on a daily basis.

Driving Engagement

to support up-selling and cross-selling actions

We believe that our promotional activities have an added value: they can be transformed into consumer intelligence strategies to support sales activities.

Driving Loyalty

to maximize engagement, relationship and retention

We believe that customized loyalty programs, that engage customers with brands in real-time on a daily basis, can increase customer engagement and retention.

Driving Membership

to use relational knowledge as a new way of monetizing

We believe that loyalty strategies must be built from an analytical approach. Each touch point allows for the mapping of relational data that, when properly analyzed, can be turned into value and be monetized.

Driving Engagement

We believe that our promotional activities have an added value: they can be transformed into consumer intelligence strategies to support sales activities.

Driving Loyalty

We believe that customized loyalty programs, that engage customers with brands in real-time on a daily basis, can increase customer engagement and retention.

Driving Membership

We believe that loyalty strategies must be built from an analytical approach. Each touch point allows for the mapping of relational data that, when properly analyzed, can be turned into value and be monetized.

It’s time to use
your smart data

Big data is the new oil. A wise use of data allows Brands to put consumers first and meet their needs.

Advice won theLoyalty Awards

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