\ Solution

Gamification

Rethink your loyalty strategy through gamification, a powerful tool to improve user engagement and retention. Accompany your customers throughout the entire lifecycle, enriching their digital experience with in-game elements that encourage participation and engagement. Gamification not only makes interactions more fun and engaging, it also helps increase loyalty and customer value over time.
Gamification_DEF-min
backslash

What we do

We build projects that use typical gaming mechanics, applying them to activities aimed at consumers, employees and operators in the supply chain. Through gamification strategies, we transform ordinary interactions into engaging and rewarding experiences, encouraging participation and strengthening the motivation of all involved. This innovative approach not only improves engagement, but also promotes the achievement of company objectives through personalised game dynamics.
backslash

How we do it

We provide modular microservices that can be activated individually or combined in a personalised "tool mix". This approach allows us to create complex Engagement and Loyalty projects that are perfectly suited to the specific needs of each Customer while maintaining high levels of scalability. Our flexibility ensures that every solution can evolve and grow alongside business needs, ensuring optimal performance and lasting results.

\Insight

\Insight The impact on engagement, database enrichment and customer experience

Gamification involves applying the dynamics typical of gaming outside the gaming context. Badges, challenges, quizzes and missions become strategic tools within a relationship journey, prompting users towards value-based or business activities. Gamification strategies offer numerous advantages, positively influencing several key aspects:

• Customer engagement: Gamification stimulates the continuous interaction of users with the brand, making experiences more engaging and encouraging active participation.

• Database enriching: Mapped interactions enable the collection of valuable information on users, promoting data enrichment and improving the personalisation of future marketing actions.

• Brand perception: Being rewarded for loyalty improves customer perceptions of the brand, strengthening the emotional bond and trust.

• Customer experience: The use of gamification logic enables the building of personalised 1-to-1 journeys, improving the user experience and making it more relevant and rewarding.


Our work

Our experience through projects that are redefining the relationship dynamics between brands and consumers
Discover them all
article image

Flying Tiger Copenhagen

The new Flying Tiger Copenhagen's App
article image

Snaitech

Snaifun

Discover more solutions

Let's change the paradigm of loyalty together!

Conversion

Change unknown users into known users: identify the target of people with the highest probability of conversion and engage them in the journey that will lead them to become loyal customers. Through the use of data and advanced technologies, gain a better understanding of your audience and optimise each step of the conversion process.
Go to solution

Engagement

Engage prospects and customers in fun and rewarding activities to increase interaction and strengthen their relationship with the brand. Using interactive experiences, improve engagement, stimulate active participation and create a lasting emotional bond with the public, transforming simple interactions into moments of value.
Go to solution

Community

Create a community of people who share the same values as your brand and stimulate the relationship within walled gardens, transforming your company into a fully-fledged media centre. They are not just customers, but a network of people who share your vision. Loyalty comes from a sense of belonging: those who believe in your values don't just choose a product, they participate in something bigger. This secure environment enables you to better manage your data, personalise your user experience, and maximise your return on advertising investment.
Go to solution

Behavioral Loyalty

Transform a customer into a loyal supporter of the brand. Build a lasting and meaningful relationship that goes beyond a simple transaction through personalised experiences and incentives targeted at customer needs and wishes. This approach strengthens brand engagement and increases customer value over time.
Go to solution

SDGs & ESG Loyalty

Guide your community toward a sustainable future through loyalty initiatives focused on Sustainable Development Goals (SDGs) and Environmental, Social, and Governance (ESG) criteria. Through targeted loyalty projects it is possible to involve customers and stakeholders in activities that promote environmental, social and corporate sustainability, while consolidating their bond with the brand and contributing to a positive impact on the world.
Go to solution

Trade loyalty

Support sell-out and enhance sell-in through a deep knowledge of the players in your distribution chain. Trade Loyalty strategies allow you to strengthen relationships with trading partners, incentivising sales and improving the effectiveness of operations throughout the supply chain. Getting to know your partners better enables you to offer targeted incentives and personalised support to promote business growth and optimise the brand’s presence on the market.
Go to solution

Content Loyalty

Engage users in a relationship journey with the brand, based on values and shared interests, with which they can identify and recognise themselves. This approach creates an authentic bond, strengthening the emotional connection and promoting lasting relationships.
Go to solution

Case Studies

Careers
Contacts
Info
Advice Group SpA