\ Meet Advice

From engagement to loyalty...and back!

An inclusive, sustainable and democratic way to connect with customers
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Our end-to-end approach

We support medium and large companies in the process of fostering the engagement, knowledge and loyalty of their users. We design personalised journeys at every stage of the relationship between brand and customer, offering a complete and tailor-made experience that accompanies users throughout their journey. From activation, conversion and loyalty to the generation of mutual trust, our approach ensures an experience that is consistent and in line with the specific needs of the target.
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ACTIVATION & ENGAGEMENT
We activate users with a range of over 20 ready-to-use tools designed to ensure optimised time to market. Our solutions support brand awareness, lead generation and lead nurturing activities, ensuring concrete results and effective engagement.

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CONVERSION & NURTURING
We identify specific targets on third-party platforms through targeted campaigns, focused on generating qualified leads. We take a performance-based approach, continually testing and optimizing each strategy to maximise conversion. Our nurturing process includes data enrichment activities to increase the value of the leads generated.
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LOYALTY & COMMUNITY
We guide users towards proprietary digital brand environments, designed to foster and consolidate one-to-one communication. Through personalised and predictive journeys based on specific behaviour, we create experiences that promote loyalty and foster the creation of an active community of people sharing the same brand values.
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TRUST 
We analyse user behaviour from the activation phase up to loyalty, dialoguing with the entire customer base to generate a significant impact on the business. This approach allows the transformation of loyalty into a more evolved concept of trust, creating deep and lasting relationships with customers.


ACTIVATION & ENGAGEMENT
We activate users with a range of over 20 ready-to-use tools designed to ensure optimised time to market. Our solutions support brand awareness, lead generation and lead nurturing activities, ensuring concrete results and effective engagement.

News

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Certifications

We guarantee maximum security and protection of the data collected, withan infrastructure that adheres to the highest security standards and fullycomplies with European regulations.

Customer Value Index (CVI): dynamic assessment of the value of each user

The Customer Value Index (CVI) is a dynamic value attributed to each individual user by a proprietary algorithm that is calculated by combining transactional metrics with behavioural information. This performance indicator makes it possible to monitor not only "what users do" but also "how they do it" over time, offering a complete and continuous view of their behaviour.

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What you are is worth more than what you have
We thoroughly understand user behaviour, valuing interests, intentions, responsiveness to stimuli and autonomous content exploration. These elements allow us to build highly engaged and responsive communities, going beyond simple demographics to create authentic and valuable connections.
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The unexpressed potential of your customers
We combine transactional metrics with behavioural data to build a complete and detailed user profile, offering a 360° view of the relationship with the brand. This approach makes it possible to identify and exploit the unexpressed potential of customers, optimising the effectiveness of marketing strategies.

Award

Awards

The most award-winning Italian martech company in the world In the past 5 years we have received over 30 national and internationalawards, bearing witness to the quality and innovation of our technologicalsolutions.
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Loyalty Awards
Best Loyalty Redefined
Client: AS Roma
Project: Unico Grande amore
United Kingdom
2019
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\ 1° Posizione
Loyalty Awards
Best Loyalty Industry Innovation
Client: AS Roma
Project: Unico Grande amore
United Kingdom
2019
Go to case history

Who believes in our vision of loyalty

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Bauli
Hera
IP
Serie-C
Sporters
altroconsumo
buddybank
del_monte
italo
Max-Mara
panini
samsung
santander
sky
UNES
wwf
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