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The digital collection of Barilla customers

La digital collection dei clienti Barilla

Other:

Barilla

Project:

Club Cucina Barilla

Project Type:

Digital Collection

Goals:

Churn Prevention, Member get member

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Brief

Barilla came to Advice with the need to create a loyalty program that would build subscriber loyalty and prevent churn. "CucinaBarilla" is a subscription service that offers its customers a complete solution to easily cook numerous types of recipes. 

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registeredusers

Coupons

Create personalised coupons by type of reward and manage physical or digital rewards or with a selection of sizes or categories.

Photo contests

Create a successful photo contest, collect the photos on your prize competition page, and unleash the creativity of participants.

Instant win

A simple and rapid solution for lead generation: reach as many people as possible with a prize draw that rewards the audience at random.

Trivia quizzes

Engage users with a quiz that tests their knowledge. After answering the questions, users will find out if they have earned the chance to participate in a final draw.
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