Map stores establishing a value relationship with agents
Mappare i punti vendita instaurando una relazione valoriale con gli agenti
Other:
Sammontana
Project:
La vetrina che fa slurp
Project Type:
Trade Incentive
Goals:
Brand-Agent Relationship, Database selling points
Brief
“La vetrina che fa slurp” is a loyalty program aimed at creating a relationship of trust between the agents and the Brand. Sammontana launches this loyalty program to engage the agents, with the aim of improving the promotional display of the Sammontana ice-cream products inside the selling points, supporting the sales of the new products.
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privacy
Instant win
A simple and rapid solution for lead generation: reach as many people as possible with a prize draw that rewards the audience at random.
Final draw
Asynchronously reward users’ online or offline actions through a final draw between a defined number of eligible people.