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Case history profile background image pexels-kindel-media-7688992
Francesca
WINNING PLAYER
FOCUS ON A CLUSTER

The winning player is continuously engaged through a 100% mobile experience. Furthermore, Agos invites them to take periodic surveys, enriching the database with significant information.

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34%
Activity Rate
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76%
Utenti Registrati

Brand activation strategy

project: L’acquisto che ti premia

project type: Brand Activation

goals: Engagement, Database enrichment, Churn Prevention

Brief

Agos has entrusted Advice to create a loyalty program that targets Agos clients with the aim of increasing brand awareness and lowering churn rate.

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Brand activation strategy

Agos has entrusted Advice to create a loyalty program that targets Agos clients with the aim of increasing brand awareness and lowering churn rate.

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The importance of the brand-customer relationship

The brand's goal is to create a single place where Groupama customers can find service information regarding active policies and the advantages of the loyalty programme, with the aim of also rewarding policyholders...

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A loyalty programme to encourage the use of credit cards

Findomestic has chosen Advice to design a loyalty programme aimed at increasing brand awareness and encouraging the use of credit cards, offering consumers the opportunity to obtain a reward every time they make a t...

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