The new customer has placed her first order and completed her first mission. To become the Best User, she has to complete all the missions and answer the surveys.
A Ghost Loyalty program to improve retention
project: Ordina e vinci con Just Eat
project type: Customer Base Activation
goals: Up-selling, Ghost Loyalty, Caring and Instant Win
“Ordina e vinci” is a Ghost Loyalty program which provides different prompts able to increase customer retention and orders during the campaign period, through targeted communications towards specific user clusters.