\ Case Study

The cashback strategy

La strategia di cashback

Other:

Spuma di Sciampagna

Project:

Spesa&Ripresa 2020 - Profumo di Risparmio 2021

Project Type:

Customer Activation

Goals:

Brand Awareness, Engagement, Up&Cross-selling

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Brief

Spuma di Sciampagna is a 100% Italian company operating in the household cleaning and personal hygiene sector. After the success achieved in 2020, the brand has confirmed Advice as their strategic partner for the second cashback campaign. The project aims to generate greater brand awareness, getting current and potential customers involved in an initiative to support sell-out campaigns.

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