Participating in one of the co-marketing competitions held in collaboration with brands such as Disney Pixar, Sky, Apple, Amazon, and many others, prompts the user to take out a new policy or request a quote from the agency. Furthermore, thanks to the mapping of the actions carried out as part of the various promotional activities, the customer receives communications on the most suitable products for their profile.
UnipolSai loyalty program
project: UnipolSai Ghost Loyalty
project type: Loyalty and Engagement Program
goals: Trade Consumer Incentives, Drive to agency
Brief
UnipolSai chose Advice for the construction of its co-marketing loyalty activities. The strategy involves numerous partners, with 15 competitions organised over 2 years.